Do you care about your blog’s traffic? Some people don’t really care about traffic, they just write about what they are feeling. They are happy to just have friends and family find their blog. There is nothing wrong with that. For other people traffic is king. Some people use blog to make money through ads or affiliate offers. Other people use it to build a brand and direct traffic to their money sites. In either of the latter scenarios, traffic is important. If traffic is that important to your site then you have to monitor it. There are a lot of free options out there to monitor traffic. The problem is that people get way too wrapped up in these. If you care about traffic and want to monitor it, then avoid these mistakes:
1. A visible counter: These used to be found on a lot of sites, there is a reason they aren’t anymore. They are lame. Counters on your website are just too old fashioned. No one really cares how many people have been to your site, except you. Besides being cheesy, they are also completely useless and usually inaccurate. There are a lot of options that let you monitor traffic behind the scenes, so stick to them.
2. Living and Dying by Alexa Rank: Alexa is a website that ranks other sites based on traffic. People new to blogging love to watch their site rise on the Alexa rankings. I used to be one of these people until I realized how useless it really is. First off, Alexa only counts when someone with the Alexa toolbar comes to your site. So sites that attract webmasters and technical people will have better results than a site that doesn’t attract people likely to have the toolbar. For example, I had a general interest blog that got about 13k hits per month. My friend had a blog that attracted more techy people and got about 3k hits per